
About Contest
We asked pet parents, across America, to book a grooming appointment with us and capture their dog’s grooming transformation with a BEFORE and AFTER photo to enter into our “Diamond In The Fluff” contest between March 22nd and 27th, 2023.
Entrants were then narrowed down to 19 finalists. Winners were chosen by our Best Friends Pet Hotel customers, fans and their family and friends. Voting was open – online, to the public – from March 29th – April 3rd, 2023.
Winners were announced on April 4th, 2023. See all of our adorable Finalists and Winners on our “Diamond In The Fluff” 2023 contest homepage.
Prizes Awarded
Diamond In The Fluff: Grand Prize
$100 Best Friends Gift Certificate and Prize Pack
Ruby From The Ruff: First Prize
$75 Best Friends Gift Certificate and Prize Pack
Sapphire After Scruff: Second Prize
$50 Best Friends Gift Certificate and Prize Pack
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